Bringing Atlassian-Style Collaboration to Atlas CRM

‍Collaboration Features, Built for Teams Using Atlassian

Customer conversations move fast. But if you’ve ever spent too much time forwarding emails, looping in the right people, or following up on updates, you know how easy it is for things to slip through the cracks.

Atlas CRM already connects customer and sales data to Jira and Confluence, making it the #1 native CRM inside Atlassian’s ecosystem. Now, with @mentions, a new commenting UI, and a Notification Center, collaborating inside Atlas CRM works just like it does in Jira.

This means:

• You can mention teammates in customer conversations to get their input.
• Discussions now happen in one consistent place, no matter where the conversation starts.
• A Notification Center helps track all comments and mentions without unnecessary noise.

It’s the missing piece of Atlassian’s System of Work—connecting customer collaboration with the tools teams already rely on.

Why This Update Matters

Customer Collaboration, the Atlassian Way

Jira users are used to working fast. You tag someone in a ticket, and they see it. You comment on a Confluence page, and the right people get notified.

But when it comes to customer conversations, things weren’t always that smooth. Updates would get lost between JSM tickets, emails, and CRM notes. And if you needed input from a teammate, you often had to send a separate message just to make sure they saw it.

With this update, Atlas CRM now works just like the rest of Atlassian’s ecosystem. If you’ve ever mentioned someone in Jira, you’ll feel right at home.

Three New Features That Make Teamwork Easier

1. @Mentions: Bring the Right People In, Instantly

Ever needed someone’s input on a customer conversation, only to find out they never saw it? That’s exactly why @mentions are now part of Atlas CRM.

Just type @ and a teammate’s name, and they’ll be notified—both in-app and via email. Whether you’re reviewing a JSM ticket, tracking a deal, or following up on a customer request, you can now involve the right people without extra steps.

How it works:

• Mention a teammate in a comment, and they’ll get notified.
• Notifications appear inside Atlas CRM and in email, so nothing gets missed.
• Users can customize their notification settings to control how they receive updates.

If you’re used to @mentioning people in Jira or Confluence, you’ll find this just as natural.

2. A New Commenting UI: One Spot for Every Discussion

Before, comments were scattered across different parts of the interface. Now, every discussion happens in the same place, no matter where the customer conversation starts.

This new side panel makes comments easier to follow and keeps discussions structured. Whether you're commenting on Gmail, Outlook, or JSM interactions, you'll always know where to look.

What’s new:

• Consistent placement – Comments now appear in the same spot across all interactions.
• Cleaner discussions – A dedicated panel keeps customer-related conversations focused and easy to find.
• Reactions & replies – Users can react to comments, making it easier to acknowledge updates.

If your team handles customer conversations across multiple tools, this update keeps things clear and structured—no more searching for past discussions.

3. The Notification Center: Stay Updated Without the Noise

Notifications should keep you informed, not overwhelmed. That’s why we’re introducing the Atlas CRM Notification Center—a centralized place to track @mentions and comment updates.

Instead of jumping between Jira, email, and Slack, users now have one hub inside Atlas CRM to keep up with customer-related discussions.

Why it’s useful:

• See what matters – Track @mentions and important comment updates in one place.
• Find past mentions quickly – No need to dig through emails or chat history.
• Customizable settings – Users can choose which notifications they receive and how they’re alerted.

This helps teams stay in sync without unnecessary distractions.

Why This Matters for Your Team

1. Work Inside the Tools You Already Use

If your team already works in Jira and Confluence, switching to an external CRM just slows things down. Atlas CRM keeps everything inside Atlassian’s ecosystem—and now, it keeps collaboration there too.

With @mentions, structured comments, and better notifications, your team doesn’t need to rely on external tools to discuss customer interactions. Everything happens in one place.

2. No More Chasing Updates

Customer-related discussions don’t have to be scattered across Slack, email, and Jira comments. Now, when you need an answer or want to assign follow-up tasks, you just mention the right person, and they’ll know exactly where to look.

No more:

• “Did you see my email?”
• “Can you check that Jira ticket?”
• “I thought someone else was handling this.”

With one shared place for comments, mentions, and notifications, everyone stays in sync.

3. Collaboration That Feels Natural

If you know how to mention someone in Jira, you know how to do it in Atlas CRM. The new commenting UI is designed to make conversations clear and easy to follow. And if you like keeping notifications under control, the Notification Center will feel like a welcome addition.

Nothing about these updates adds extra work—they just make teamwork inside Atlas CRM as smooth as it should be.

How to Get Started

These Collaboration Features are available now to all Atlas CRM users. Here’s how to try them out:

1. Open any customer interaction in Atlas CRM.
2. Mention a teammate using @ + their name.
3. Start a discussion in the new comment panel.
4. Check your Notification Center to see what’s new.

Atlas CRM is the #1 native CRM for Jira and Confluence—and the missing piece of Atlassian’s System of Work. Now, it’s also the easiest place for teams to work together on customer interactions.

If you still don’t have Atlas CRM, ‍try it out now!

Start your free trial in the Atlassian marketplace. Check out our documentation for more information or contact us via our support channel.